The WHL Group has this past week launched its latest online venture, called Lime&Tonic (L&T), an exciting new business in the service of independent travellers and locals alike.

L&T is a fresh twist on the travel industry that is breaking new ground. It’s a GroupOn-style ‘collective-buying’ site with a TripAdvisor-style traveller-rated destination guide. See how it works here:

Going Global

The first L&T destination launched was Prague, but there are around 30 more city sites scheduled to go live by the end of the year.

This is exciting news for anyone with an adventurous spirit (locals and independent travellers!), as, without having to be part of a large group, it provides the sorts of discounts to buyers that big companies like TUI, Thomas Cook, Qantas or Flight Centre get from their suppliers.

Better yet, L&T special deals are chosen based on tips and recommendations collected directly from locals and travellers!

Continue reading this article on WHL Group’s The Travel Word blog